Items where Faculty is "Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)"

Up a level
Export as [feed] Atom [feed] RSS
Group by: First Author/Editor | Item Type | Year | No Grouping
Jump to: A | B | C | D | E | F | H | K | L | M | O | P | R | S | T | U | V
Number of items: 59.

A

Abubakar, Yazid Abdullahi (2012) Entrepreneurship and bottom of the pyramid (BOP) markets: the mediating role of human capital in a developing country. In: 2nd Annual Conference of the Academy of International Business Middle East North Africa Chapter (AIB-MENA): Managing in Uncertain Times; 13-15 Jan 2012, Dubai, United Arab Emirates. ISSN (online) 2220-4547 (Unpublished)

Abubakar, Yazid Abdullahi (2012) Information technology in bottom of the pyramid (BOP) markets: impact on entrepreneurship rates in developing countries. In: 2nd Annual Conference of the Academy of International Business Middle East North Africa Chapter (AIB-MENA): Managing in Uncertain Times; 13-15 Jan 2012, Dubai, United Arab Emirates. ISSN (online) 2220-4547 (Unpublished)

Anderson, Deborah and Lynn, James (2012) Developing principles for mobile marketing communications. In: Academy of Marketing (AM) Conference 2012: Marketing: catching the technology wave; 2-5 Jul 2012, Southampton, U.K.. ISBN 9780854329472

Anderson, Deborah and Petrov, Georgy (2012) Integrating skills into the curriculum: a case study in business. In: Morgan, Michelle, (ed.) Improving the student experience: a practical guide for universities and colleges. Abingdon, U.K. : Routledge. pp. 97-99. ISBN 9780415598798

Anderson, Deborah and Gurling, Catherine (2012) Making the most of pedagogic research: the case of "Experts and novices". In: Educational Research Forum; 15 Jun 2012, Kingston upon Thames, U.K.. (Unpublished)

B

Bennett, Roger and Kottasz, Rita (2012) Demand for expensive limited edition artwork among first generation affluent buyers. In: Academy of Marketing (AM) Conference 2012: Marketing : catching the technology wave; 2-5 Jul 2012, Southampton, U.K.. ISBN 9780854329472

Bennett, Roger and Kottasz, Rita (2012) Public attitudes towards the UK banking industry following the global financial crisis. International Journal of Bank Marketing, 30(2), pp. 128-147. ISSN (print) 0265-2323

Blankson, Charles, Kalafatis, Stavros, Cowan, Kirsten and Singh, Jaywant (2012) Market orientation and positioning strategy : review and propositions. In: 2012 Academy of Marketing Science (AMS) World Marketing Congress (WMC): Cultural Perspectives in Marketing: Thriving in a New World Economy; 28 Aug - 01 Sep 2012, Buckhead (Atlanta), Georgia, U.S..

Brightwell, Maria das Graças (2012) On the move and in the making: Brazilian culinary cultures in London. Canadian Journal of Latin American and Caribbean Studies, 37(74), pp. 51-80. ISSN (print) 0826-3663

Burchell, Kevin, Rettie, Ruth and Roberts, Tom (2012) Practice and energy know-how. In: Society for Social Studies of Science (4S) and European Association for the Study of Science and Technology (EASST) Conference 2012: Design and Displacement; 17-20 Oct 2012, Copenhagen, Denmark. (Unpublished)

C

Collins, Liam and Pierrakis, Yannis (2012) The venture crowd: crowdfunding equity investments into business. (Project Report) London, U.K. : NESTA. 36 p.

D

Dall'Olmo Riley, Francesca (2012) Changes in attitudes and behaviour. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2012; 03-05 Dec 2012, Adelaide, Australia.

Dall'Olmo Riley, Francesca, Mcgill, John and Passera, Mark (2012) Investigating the relationship between ‘changes’ in attitudes and purchase behaviour. In: Academy of Marketing (AM) Conference 2012: Marketing: catching the technology wave; 2-5 Jul 2012, Southampton, U.K.. ISBN 9780854329472

Daskalaki, Maria (2012) Personal narratives and cosmopolitan identities: an autobiographical approach. Journal of Management Inquiry, 21(4), pp. 430-441. ISSN (print) 1056-4926

Day, Marc, Lichtenstein, Scott and Samouel, Phillip (2012) The nature of supply management operational capability and its impact on firm performance. In: British Academy of Management (BAM) Conference 2012: Management Research Revisited: Prospects for Theory and Practice; 11-13 Sep 2012, Cardiff, U.K.. ISBN 9780954960858

E

East, Robert, Uncles, Mark and Lomax, Wendy (2012) Distortions in retrospective word-of-mouth measurement. In: Academy of Marketing (AM) Conference 2012: Marketing: catching the technology wave; 2-5 Jul 2012, Southampton, U.K.. ISBN 9780854329472

East, Robert, Uncles, Mark, Romaniuk, Jenni and Lomax, Wendy (2012) Error in retrospective word-of-mouth measurement. In: 41st European Marketing Academy (EMAC) Annual Conference 2012: Marketing to Citizens: Going beyond Customers and Consumers; 22-25 May 2012, Lisbon, Portugal. ISBN 9789897320040

East, Robert, Grandcolas, Ursula, Dall'Olmo Riley, Francesca and Lomax, Wendy (2012) Reasons for switching service providers. Australasian Marketing Journal, 20(2), pp. 164-170. ISSN (print) 1441-3582

East, Robert, Uncles, Mark, Romaniuk, Jenni and Lomax, Wendy (2012) The mechanics of innovation diffusion. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2012; 03-05 Dec 2012, Adelaide, Australia. (Unpublished)

F

Faroughian, Frank F., Kalafatis, Stavros P., Ledden, Lesley, Samouel, Philip and Tsogas, Markos H. (2012) Value and risk in business-to-business e-banking. Industrial Marketing Management, 41(1), pp. 68-81. ISSN (print) 0019-8501

Fitkov-Norris, Elena, Vahid, Samireh and Hand, Chris (2012) Evaluating the impact of categorical data encoding and scaling on neural network classification performance: the case of repeat consumption of identical cultural goods. In: Jayne, Chrisina , Yue, Shigang and Iliadis, Lazaros S., (eds.) Engineering Applications of Neural Networks: 13th International Conference, EANN 2012, London, UK, September 2012, Proceedings. London, U.K. : Springer. pp. 343-352. (Communications in Computer and Information Science, (311)) ISBN 9783642329081

H

Hand, Chris and McGill, John (2012) Does arts audience behaviour conform to Dirichlet predictions? A cross-regional investigation. In: Academy of Marketing (AM) Conference 2012: Marketing: catching the technology wave; 2-5 Jul 2012, Southampton, U.K. ISBN 9780854329472

Hand, Chris and Judge, Guy (2012) Searching for the picture: forecasting UK cinema admissions using Google Trends data. Applied Economics Letters, 19(11), pp. 1051-1055. ISSN (print) 1350-4851

Harries, Tim (2012) Why most "at-risk" homeowners do not protect their homes from flooding. In: Lamond, Jessica , Booth, Colin , Hammond, Felix and Proverbs, David, (eds.) Flood hazards: impacts and responses for the built environment. Boca Raton, Florida, U.S. : CRC Press. pp. 327-341. ISBN 9781439826256

Harries, Tim (2012) The anticipated emotional consequences of adaptive behaviour - impacts on the take-up of household flood-protection protective measures. Environment and Planning A, 44(3), pp. 649-668. ISSN (print) 0308-518X

K

Kalafatis, Stavros, Singh, Jaywant and Riley, Debra (2012) Intangibility as a determinant of consumer evaluation of co-branded services. In: 41st European Marketing Academy (EMAC) Annual Conference 2012: Marketing to Citizens: Going beyond Customers and Consumers; 22-25 May 2012, Lisbon, Portugal. ISBN 9789897320040

Kalafatis, Stavros P., Remizova, Natalia, Riley, Debra and Singh, Jaywant (2012) The differential impact of brand equity on B2B co-branding. Journal of Business & Industrial Marketing, 27(8), pp. 623-634. ISSN (print) 0885-8624

Kalafatis, Stavros P., Riley, Debra, Tsogas, Markos H. and Clodine-Florent, Jimmy (2012) The effects of source credibility and message variation on mail survey response behaviour. International Journal of Market Research, 54(3), pp. 391-406. ISSN (print) 1470-7853

Kottasz, Rita and Bennett, Roger (2012) Managing the reputation of the banking industry consequent to the financial crisis : antecedents of customer memory and recall. In: 11th International Marketing Trends Conference; 19-21 Jan 2012, Venice, Italy.

L

Lowe, Sid, Ellis, Nick, Purchase, Sharon, Rod, Michel and Hwang, Ki-Soon (2012) Mapping alternatives: a commentary on Cova, B. et al. (2010). 'Navigating between dyads and networks'. Industrial Marketing Management, 41(2), pp. 357-364. ISSN (print) 0019-8501

Lowe, Sid and Hwang, Ki-Soon (2012) A NICE agenda for IMP research. Industrial Marketing Management, 41(4), pp. 706-714. ISSN (print) 0019-8501

Lowe, Sid, Purchase, Sharon and Ellis, Nick (2012) The drama of interaction within business networks. Industrial Marketing Management, 41(3), pp. 421-428. ISSN (print) 0019-8501

M

Mador, Martha, Sullivan, Sid, Springdal, Kent and Gander, Jonathan (2012) Keep off the grass : stakeholder consultation in parks services. In: British Academy of Management (BAM) Conference 2012: Management Research Revisited: Prospects for Theory and Practice; 11-13 Sep 2012, Cardiff, U.K. ISBN 9780954960858

O

Ott, Ursula F. (2012) In the land of the blind..... a model for double-sided uncertainty in international negotiatons. In: GAMES 2012: 4th World Congress of the Game Theory Society; 22-26 Jul 2012, Istanbul, Turkey. (Unpublished)

Ott, Ursula F. and Kimura, Yuko (2012) Patience is a virtue: an analysis of reactive bargaining behavior in international negotiations with or within multinational enterprises. In: Academy of International Business (AIB) 2012 Annual Meeting: Rethinking the Roles of Business, Government and NGOs in the Global Economy; 30 Jun - 03 Jul 2012, Washington, U.S.. (Unpublished)

P

Pierrakis, Ioannis (2012) Investments and innovation: regional venture capital activity, business innovation and an ecology of interactions. (PhD thesis), Cardiff University, .

Pitsakis, Konstantinos, Biniari, Marina G. and Kuin, Thijs (2012) Resisting change: organizational decoupling through an identity construction perspective. Journal of Organizational Change Management, 25(6), pp. 835-852. ISSN (print) 0953-4814

R

Raman, Adam (2012) Developing a theoretical framework to evaluate the diffusion of sustainability ideas, products and processes within business networks. In: The 3rd Annual Faculty of Business and Law Conference: Emerging Issues in Business and Law; 8 May 2012, Kingston upon Thames, U.K.. (Unpublished)

Raman, Adam and Davies, Iain (2012) The diffusion of sustainability ideas, products and processes within business networks. In: 28th Industrial Marketing and Purchasing Group (IMP) Conference: Combining the Social and Technological Aspects of Innovation: Relationships and Networks; 11-15 Sep 2012, Rome, Italy. (Unpublished)

Rettie, Ruth, Burchell, Kevin and Riley, Debra (2012) Normalising green behaviours: a new approach to sustainability marketing. Journal of Marketing Management, 28(3-4), pp. 420-444. ISSN (print) 0267-257X

Roberts, Tom and Burchell, Kevin (2012) Electrickery: the social life of energy. In: Society for Social Studies of Science (4S) and European Association for the Study of Science and Technology (EASST) Conference 2012: Design and Displacement; 17-20 Oct 2012, Copenhagen, Denmark. (Unpublished)

Robinson, Helen and Toulititsis, Ilias (2012) Is our audience paying attention? Advertising avoidance across the media spectrum. In: Academy of Marketing (AM) Conference 2012: Marketing: catching the technology wave; 2-5 Jul 2012, Southampton, U.K.. ISBN 9780854329472

Romaniuk, Jenni, Bogomolova, Svetlana and Dall'Olmo Riley, Francesca (2012) Brand image and brand usage: is a forty-year-old empirical generalization still useful? Journal of Advertising Research, 52(2), pp. 243-251. ISSN (print) 0021-8499

Rose, Susan, Clark, Moira, Samouel, Phillip and Hair, Neil (2012) Online customer experience in e-retailing: an empirical model of antecedents and outcomes. Journal of Retailing, 88(2), pp. 308-322. ISSN (print) 0022-4359

S

Sakellariou, Evy and Karantinou, Kalipso (2012) The success factors in the global front end. In: 41st European Marketing Academy (EMAC) Annual Conference 2012: Marketing to Citizens: Going beyond Customers and Consumers; 22-25 May 2012, Lisbon, Portugal. ISBN 9789897320040

Sheringham, Olivia and Brightwell, Maria das Graças (2012) Consuming, creating, contesting: Latin American diasporic practices. Canadian Journal of Latin American and Caribbean Studies, 37(74), pp. 11-16. ISSN (print) 0826-3663

Shi, Jin and Au-Yeung, Amelia Yuen Shan (2012) Exploring Chinese local retailers’ competitive advantage and capability from the innovation perspective. In: 10th Society of Asian Retailing and Distribution (SARD) Workshop: New Opportunity and Challenge for Asian Retail Development in the Next Decade; 30 Nov – 2 Dec 2012, Kobe, Japan. (Unpublished)

Singh, Jaywant, Kalafatis, Stavros and Mcgill, John (2012) Business-to-business brand extension into consumer markets : an investigation of consumer attitudes. In: International Conference on Contemporary Marketing Issues (ICCMI) 2012; 13-15 Jun 2012, Thessaloniki, Greece. ISBN 9789602871409

Singh, Jaywant, Kalafatis, Stavros, Blankson, Charles and Passera, Mark (2012) Consumer evaluation of cobrands : the role of brand positioning strategies. In: International Conference on Contemporary Marketing Issues (ICCMI) 2012; 13-15 Jun 2012, Thessaloniki, Greece. ISBN 9789602871409

Singh, Jaywant, Dall'Olmo Riley, Francesca, Hand, Christopher and Maeda, Mari (2012) Measuring brand choice in the older customer segment in Japan. International Journal of Market Research, 54(3), pp. 347-368. ISSN (print) 1470-7853

Singh, Jaywant, Scriven, John, Clemente, Maria, Lomax, Wendy and Wright, Malcolm (2012) New brand extensions: patterns of success and failure. Journal of Advertising Research, 52(2), pp. 234-242. ISSN (print) 0021-8499

Strobl, Andreas, Kronenberg, Christopher and Peters, Mike (2012) Entrepreneurial attitudes and intentions: assessing gender specific differences. International Journal of Entrepreneurship and Small Business (IJESB), 15(4), pp. 452-468. ISSN (print) 1476-1297

T

Trstenjak, Janja, Abubakar, Yazid Abdullahi and Mitra, Jay (2012) Regional disparities in entrepreneurial behaviour and activities in the United Kingdom and their impact on regional employment growth rates between 2004 and 2009. In: 35th Institute for Small Business and Entrepreneurship (ISBE) Annual Conference: Creating Opportunities through Innovation: Local Energy, Global Vision; 7-8 Nov 2012, Dublin, Ireland. ISBN 9781900862240

U

Uncles, Mark, Kennedy, Rachel, Nenycz-Thiel, Magda, Singh, Jaywant and Kwok, Simon (2012) In 25 years, across 50 categories, user profiles for directly competing brands seldom differ: affirming Andrew Ehrenberg’s principles. Journal of Advertising Research, 52(2), pp. 252-261. ISSN (print) 0021-8499

V

Vecchiato, Riccardo (2012) Environmental uncertainty, foresight and strategic decision making: an integrated study. Technological Forecasting and Social Change, 79(3), pp. 436-447. ISSN (print) 0040-1625

Vecchiato, Riccardo (2012) Predictive actions, learning, and strategic agility : evidence from mobile communication. In: 32nd Strategic Management Society (SMS) Annual International Conference : Strategy in Transition; 06 - 09 Oct 2012, Prague, Czech Republic. (Unpublished)

Vecchiato, Riccardo (2012) Predictive strategies, learning and performance in uncertain environments. In: 2012 Academy of Management Annual Meeting: The Informal Economy; 03 - 07 Aug 2012, Boston, U.S.. (Unpublished)

Vecchiato, Riccardo (2012) Strategic foresight and environmental uncertainty: a research agenda. Foresight, 14(5), pp. 387-400. ISSN (print) 1463-6689

Vecchiato, Riccardo (2012) Strategic foresight: matching environmental uncertainty. Technology Analysis & Strategic Management, 24(8), pp. 783-796. ISSN (print) 0953-7325

This list was generated on Thu Oct 10 05:11:22 2024 BST.