Items where Faculty is "Kingston Business School > Department of Strategy, Marketing and Innovation"

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Jump to: 2021
Number of items: 18.

2021

Bennett, Roger and Vijaygopal, Rohini (2021) Air passenger attitudes towards pilotless aircraft. Research in Transportation Business & Management, 41, p. 100656. ISSN (print) 2210-5395

Bennett, Roger, Vijaygopal, Rohini and Kottasz, Rita (2021) Who gives to food banks? A study of influences affecting donations to food banks by individuals. Journal of Nonprofit & Public Sector Marketing, ISSN (print) 1049-5142 (Epub Ahead of Print)

Chawdhary, Rahul and Weber, Laura (2021) Investigating the effectiveness of received offline word of mouth : role of acquired and ascribed homophily. FIIB Business Review, ISSN (print) 2319-7145 (Epub Ahead of Print)

Harris, Patricia, Pol, Harald and Van Der Veen, Gerrita (2021) Customer journey : from practice to theory. In: Schlegelmilch, Bodo B. and Winer, Russell S., (eds.) The Routledge Companion to Strategic Marketing. Abingdon, U.K. : Routledge. pp. 67-90. (Routledge Companions in Business, Management and Marketing) ISBN 9781138489080

Harris, Patricia, Dall'Olmo Riley, Francesca and Hand, Chris (2021) Multichannel shopping : the effect of decision making style on shopper journey configuration and satisfaction. Journal of Retailing and Consumer Services, 58, p. 102286. ISSN (print) 0969-6989

Kottasz, Rita, Bennett, Roger, Vijaygopal, Rohini and Gardasz, Bettina (2021) Driverless futures : current non-drivers' willingness to travel in driverless vehicles. Journal of Marketing Management, ISSN (print) 0267-257X (Epub Ahead of Print)

Malhotra, Neeru, Sahadev, Sunil, Leeflang, PSH and Purani, Keyoor (2021) New insights into e-loyalty of internet banking users in an emerging market context : a multilevel analysis. Information Systems Frontiers, 23, pp. 1521-1536. ISSN (print) 1387-3326

Mehrabi, Hamed, Coviello, Nicole and Ranaweera, Chatura (2021) When is top management team heterogeneity beneficial for product exploration? Understanding the role of institutional pressures. Journal of Business Research, 132, pp. 775-786. ISSN (print) 0148-2963

Paydas Turan, Ceyda (2021) Success drivers of co‐branding : a meta‐analysis. International Journal of Consumer Studies, 45(4), pp. 911-936. ISSN (print) 1470-6423

Paydas Turan, Ceyda (2021) What's inside matters : the impact of ingredient branding on consumers' purchasing behaviours in services. Journal of Retailing and Consumer Services, 63, p. 102690. ISSN (print) 0969-6989

Sakellariou, Evy, Karantinou, Kalipso and Goffin, Keith (2021) Video-ethnography during Covid-19 and beyond : generating user foresights in a virtual world. Technological Forecasting and Social Change, 169, p. 120817. ISSN (print) 0040-1625

Sakellariou, Evy (2021) The group contract for employability : a new approach to manage common problems found in group work. In: Kingston University Employability Summit; 10 Mar 2021, Held online. (Unpublished)

Sharma, Piyush, Ueno, Akiko, Dennis, Charles and Paydas Turan, Ceyda (2021) Digital technologies and shopping : an exploratory study. In: American Marketing Association (AMA) 2021 Summer Academic Conference : Reimagining Marketing; 04 - 06 Aug 2021, Held online.

Shaw, Stephen J., Bennett, Roger and Kottasz, Rita (2021) Making space for co-creation : heritage attractions that host contemporary art. International Journal of Heritage Studies, 27(9), pp. 869-883. ISSN (print) 1352-7258

Stone, Merlin, Moutinho, Luiz, Ekinci, Yuksel, Labib, Ashraf, Evans, Geraint, Aravopoulou, Eleni, Laughlin, Paul, Hobbs, Matt, Machtynger, Jon and Machtynger, Liz (2021) Artificial intelligence in marketing and marketing research. In: Wright, Len Tiu , Moutinho, Luiz , Stone, Merlin and Bagozzi, Richard P., (eds.) The Routledge companion to marketing research. Abingdon, U.K. : Routledge. pp. 147-163. (Routledge Companions in Business, Management and Accounting) ISBN 9781138682788

Stone, Merlin, Aravopoulou, Eleni, Scott, Ryan, Parnell, Brett, Machtynger, Jon and Machtynger, Liz (2021) Reciprocating business model innovation – how client and supplier models interact. Journal of Business-to-Business Marketing, 28(2), pp. 187-202. ISSN (print) 1051-712X

Stone, Merlin, Aravopoulou, Eleni, Stott, Ryan, Parnell, Brett David, Machtynger, Jon, Foss, Bryan and Machtynger, Liz (2021) The evolution of business models of information and communication technology suppliers. The Bottom Line, 34(1), pp. 1-19. ISSN (print) 0888-045X

Topazly, Yuliana (2021) Advancing the socioeconomic development and integration of migrant women through entrepreneurship education. In: Evolve Conference 2021 : Navigating the Entrepreneurial Mindset : Empowering enterprising graduates through Diversity & Inclusion; 22 Jan 2021, Oxford, U.K. (Held online). (Unpublished)

This list was generated on Thu Mar 28 05:25:32 2024 GMT.