Items where Faculty is "Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)"
Number of items: 53. ArticleBarnham, Chris (2008) Instantiation - Reframing brand communication. International Journal of Market Research, 50(2), pp. 203-220. ISSN (print) 1470-7853 Blankson, Charles, Kalafatis, Stavros P, Cheng, Julian Ming-Sung and Hadjicharalambous, Costas (2008) Impact of positioning strategies on corporate performance. Journal of Advertising Research, 48(1), pp. 106-122. ISSN (print) 0021-8499 Blythe, Jim and Rettie, Ruth (2008) Guest editorial: theory in practice. Qualitative Market Research: An International Journal, 11(4), ISSN (print) 1352-2752 Collins, Alan, Hand, Chris and Linnell, Maggie (2008) Analyzing repeat consumption of identical cultural goods: some exploratory evidence from moviegoing. Journal of Cultural Economics, 32(3), pp. 187-199. ISSN (print) 0885-2545 East, Robert and Uncles, Mark D. (2008) In praise of retrospective surveys. Journal of Marketing Management, 24(9), pp. 929-944. ISSN (print) 0267-257X East, Robert, Hammond, Kathy and Lomax, Wendy (2008) Measuring the impact of positive and negative word of mouth on brand purchase probability. International Journal of Research in Marketing, 25(3), pp. 215-224. ISSN (print) 0167-8116 Filippaios, Fragkiskos and Rama, Ruth (2008) Globalisation or regionalisation? The strategies of the world's largest food and beverage MNEs. European Management Journal, 26(1), pp. 59-72. ISSN (print) 0263-2373 Filippaios, Fragkiskos and Papanastassiou, Marina (2008) US outward foreign direct investment in the European Union and the implementation of the single market: empirical evidence from a cohesive framework. Journal of Common Market Studies, 46(5), pp. 969-1000. ISSN (print) 0021-9886 Gipp, Narissa, Kalafatis, Stavros and Ledden, Lesley (2008) Perceived value of corporate donations : an empirical investigation. International Journal of Nonprofit and Voluntary Sector Marketing, 13(4), pp. 327-346. ISSN (print) 1465-4520 Goodey, Caroline and East, Robert (2008) Testing the market maven concept. Journal of Marketing Management, 24(3-4), pp. 265-282. ISSN (print) 0267-257X Harries, Tim (2008) Feeling secure or being secure? Why it can seem better not to protect yourself against a natural hazard. Health, Risk & Society, 10(5), pp. 479-490. ISSN (print) 1369-8575 Kottasz, Rita, Bennett, Roger, Savani, Sharmila and Ali‐Choudhury, Rehnuma (2008) The role of corporate art in the management of corporate identity. Corporate Communications: An International Journal, 13(3), pp. 235-254. ISSN (print) 1356-3289 Lowe, Sid, Ellis, Nick and Purchase, Sharon (2008) Rethinking language in IMP research: networking processes in other words. Scandinavian Journal of Management, 24(4), pp. 295-307. ISSN (print) 0956-5221 Mador, Martha, Springdal, Kent and Dixon, Sarah (2008) Quasi-privatisation and corporate governance: a process perspective. Corporate Governance, 8(5), pp. 595-606. ISSN (print) 1472-0701 Rettie, Ruth, Robinson, Helen, Radke, Anja and Ye, Xiajiao (2008) CAQDAS: a supplementary tool for qualitative market research. Qualitative Market Research: An International Journal, 11(1), pp. 76-88. ISSN (print) 1352-2752 Rettie, Ruth (2008) Mobile phones as network capital: facilitating connections. Mobilities, 3(2), pp. 291-311. ISSN (print) 1745-0101 Roveda, Claudio and Vecchiato, Riccardo (2008) Distretti industriali e politiche per l’innovazione: il ruolo del foresight [=Industrial districts and innovation policies: the role of foresight]. Journal of Industrial and Business Economics, 2008(1), pp. 5-24. ISSN (print) 0391-2078 Roveda, Claudio and Vecchiato, Riccardo (2008) Foresight and innovation in the context of industrial clusters: the case of some Italian districts. Technological Forecasting and Social Change, 75(6), pp. 817-833. ISSN (print) 0040-1625 Singh, Jaywant, Ehrenberg, Andrew and Goodhardt, Gerald (2008) Measuring customer loyalty to product variants. International Journal of Market Research, 50(4), pp. 513-532. ISSN (print) 1470-7853 Singh, Jaywant, Salmones Sanchez, Maria del Mar Garcia and Bosque, Igancio Rodriguez (2008) Understanding corporate social responsibility and product perceptions in consumer markets: a cross-cultural evaluation. Journal of Business Ethics, 80(3), pp. 597-611. ISSN (print) 0167-4544 Stoian, Carmen and Filippaios, Fragkiskos (2008) Dunning's eclectic paradigm: a holistic, yet context specific framework for analysing the determinants of outward FDI: evidence from international Greek investments. International Business Review, 17(3), pp. 349-367. ISSN (print) 0969-5931 Stoian, Carmen and Filippaios, Fragkiskos (2008) Foreign direct investment in Central, Eastern and South Eastern Europe: an eclectic approach to Greek investments. International Journal of Innovation and Entrepreneurship Management, 8(5), pp. 542-564. ISSN (print) 1368-275X BookEast, Robert, Wright, Malcolm and Vanhuele, Marc (2008) Consumer behaviour : applications in marketing. London, U.K. : Sage Publications Ltd. 334p. ISBN 9781412934312 Stokes, David and Lomax, Wendy (2008) Marketing: a brief introduction. London : Thomson Learning. 448p. ISBN 9781844805525 Book SectionChell, Elizabeth (2008) Social enterprise and entrepreneurship: towards a convergent theory of the entrepreneurial process. In: Blackburn, Robert and Brush, Candida G., (eds.) Small business and entrepreneurship. London, U.K. : Sage Publications Ltd. (SAGE Library in Business and Management) ISBN 9781412934374 Harries, Tim (2008) Overcoming the barriers to household-level adaptation to flood risk. In: Samuels, P. , Huntington, S. , Allsop, W. and Harrop, J., (eds.) Flood risk management: research and practice. Leiden, Netherlands : CRC Press. pp. 999-1003. ISBN 9780415485074 Morel, Catherine (2008) Private patrons in the development of a dynamic contemporary art market: does France need more private patrons? In: Robertson, Iain and Chong, Derrick, (eds.) The art business. Abingdon, U.K. : Routledge. pp. 99-114. ISBN 9780415391573 Rettie, Ruth (2008) Interactional divergence notwithstanding technological convergence. In: Nyiri, Janos Kristof, (ed.) Integration and ubiquity: towards a philosophy of telecommunications convergence. Vienna, Austria : Passagen Verlag. ISBN 9783851658620 Thurston, N., Finlinson, B., Williams, N., Shaw, J., Goudie, J. and Harries, T. (2008) Evaluating the benefits and limitations of property based flood resistance and resilience - a UK perspective. In: Samuels, P. , Huntington, S. , Allsop, W. and Harrop, J., (eds.) Flood risk management: research and practice. Leiden, Netherlands : CRC Press. pp. 979-987. ISBN 9780415485074 Conference or Workshop ItemAbubakar, Yazid Abdullahi (2008) Factors influencing innovation in European knowledge regions: comparing manufacturing and services ICT sub-sectors. In: 8th International Entrepreneurship Forum (IEF): Creativity and Entrepreneurship: Imperatives for Sustainable Global Based Knowledge Economy; 17-19 Dec 2008, Ahmedabad, India. (Unpublished) Bird, Rachel and Raman, Adam (2008) Analysis of factors contributing to the appropriate formulation, implementation and control of CSR. In: Academy of Marketing (AM) Annual Conference 2008 - Reflective marketing in a material world; 8-10 Jul 2008, Aberdeen, U.K.. Bird, Rachel and Raman, Adam (2008) A qualitative analysis of factors contributing to 'appropriate' corporate social responsibility and an examination of the extent to which appropriate CSR is adopted by ten multinational companies. In: 37th European Marketing Academy (EMAC) Annual Conference 2008: Marketing Landscapes: A Pause for Thought; 27-30 May 2008, Brighton, U.K.. Burchell, Kevin (2008) UK scientists reflect on an engagement world. In: Society for Social Studies of Science (4S) and European Association for the Study of Science and Technology (EASST) Conference 2008: Acting with Science, Technology and Medicine; 20-23 Aug 2008, Rotterdam, The Netherlands. (Unpublished) Burchell, Kevin (2008) "We are probably unique in Britain": scalar discourses of science and society. In: Royal Geographical Society (RGS) with the Institute of British Geographers (IBG) Annual International Conference 2008: Geographies that Matter; 27-29 Aug 2008, London, U.K.. (Unpublished) Dall'Olmo Riley, Francesca, Hand, Chris, Harris, Patricia, Rettie, Ruth, Robinson, Helen and Singh, Jaywant (2008) Now I shop, now I don't: situational triggers of online grocery shopping behaviour. In: 37th European Marketing Academy (EMAC) Annual Conference 2008: Marketing Landscapes: A Pause for Thought; 27-30 May 2008, Brighton, U.K.. Filippaios, Fragkiskos and Stoian, Carmen (2008) Foreign direct investment and aid: engines for growth in transition economies? In: Academy of International Business (AIB) 2008 Annual Meeting: Knowledge Development and Exchange in International Business Networks; 30 Jun - 03 Jul 2008, Milan, Italy. Filippaios, Fragkiskos and Kottaridi, Constantina (2008) Mapping foreign direct investment in UK regions: the role of environmental determinism and dynamism. In: Academy of International Business (AIB) 2008 Annual Meeting: Knowledge Development and Exchange in International Business Networks; 30 Jun - 03 Jul 2008, Milan, Italy. Giannoukou, Ioanna, Anastassopoulos, George and Filippaios, Fragkiskos (2008) Investigating multinationality and location's competitiveness in the tourism industry: evidence from South Mediterranean European countries. In: 34th European International Business Academy (EIBA) Annual Conference: International Business and the Catching-up Economies: Challenges and Opportunities; 11-13 Dec 2008, Tallinn, Estonia. Hand, Chris, Dall'Olmo Riley, Francesca, Harris, Patricia and Rettie, Ruth (2008) Brand performance in the UK grocery market: does buying online make a difference? In: Academy of Marketing (AM) Annual Conference 2008 - Reflective marketing in a material world; 8-10 Jul 2008, Aberdeen, Scotland. Hand, Chris and Judge, Guy (2008) How stable are the seasonal patterns in cinema admissions? Evidence from the UK. In: Association for Cultural Economics International (ACEI): 15th International Conference on Cultural Economics; 12-15 Jun 2008, Boston, USA. Harris, Patricia, Dall'Olmo Riley, Francesca, Rettie, Ruth and Hand, Chris (2008) Offline to online : the transfer of store loyalty in grocery shopping in the UK. In: Academy of Marketing (AM) Annual Conference 2008 - Reflective marketing in a material world; 08 - 10 Jul 2008, Aberdeen, U.K.. Ledden, Lesley and Kalafatis, Stavros (2008) The dynamic nature of customer value : an empirical examination of the passage of time on perceptions of educational value. In: International Conference on Higher Education Marketing (ICHEM) 2008: Marketising, Marketing and Higher Education; 2-4 Apr 2008, Krakow, Poland. Masikunas, George (2008) A model to explain the "quasi-buying process" that module leaders use when choosing a main textbook. In: Academy of Marketing (AM) Annual Conference 2008 - Reflective marketing in a material world; 8-10 Jul 2008, Aberdeen, Scotland. Moore, Fiona, Lowe, Sid and Hwang, Ki-Soon (2008) The translator as knowledge broker in the Korean business community in London (UK). In: 50th Annual meeting of the Academy of International Business; 30 June - 3 July 2008, Milan, Italy. Ott, Ursula (2008) A game theoretical analysis of international negotiations from the perspective of multi-active bargainers. In: GAMES 2008: 3rd World Congress of the Game Theory Society; 13-17 Jul 2008, Evanston, U.S.. (Unpublished) Ott, Ursula F. (2008) A game theoretical analysis of international negotiations from the perspective of linear-active bargainers. In: Academy of International Business (AIB) 2008 Annual Meeting: Knowledge Development and Exchange in International Business Networks; 30 Jun - 03 Jul 2008, Milan, Italy. (Unpublished) Rieple, Alison and Gander, Jonathan (2008) Micro-sized design firms and design outcomes within a clustered environment. In: 15th Annual Conference on Multi-Organizational Partnerships, Alliances and Networks (MOPAN); 25-27 Jun 2008, Boston, USA. Vecchiato, Riccardo and Roveda, Claudio (2008) Foresight in multinational corporations. In: Academy of International Business (AIB) 2008 Annual Meeting : Knowledge Development and Exchange in International Business Networks; 30 Jun - 03 Jul 2008, Milan, Italy. (Unpublished) Vecchiato, Riccardo and Roveda, Claudio (2008) Strategic foresight and knowledge management. In: 28th Strategic Management Society (SMS) Annual International Conference : How does knowledge matter?; 12 - 15 Oct 2008, Cologne, Germany. (Unpublished) MonographPierrakis, Yannis and Mason, Colin (2008) Shifting sands: the changing nature of the early stage venture capital market in the UK. (Project Report) London, U.K. : NESTA. 28 p. ISBN 9781848750289 Schubert, Iljana and Soane, Emma (2008) Report of a pilot study of uncertainty, decision-making and communication of information about climate change and food safety. (Working Paper) Kingston upon Thames, U.K. : Kingston Business School, Kingston University. 16 p. ISBN 1872058345 Sound RecordingEast, Robert (2008) Satisfaction's consequences. (Talk with slides). London, U.K. : Henry Stewart Talks. (24 min.) (Marketing and management collection: Improving the customer experience) Machtynger, Liz (2008) Customer management in financial services. (Talk with slides). Henry Stewart Talks. (39 min.) (The Business & Management Collection : Financial Services Marketing) |