Items where Kingston Author is "Goodhardt, Gerald"
Group by: Item Type | No Grouping Jump to: Article Number of items: 1. ArticleSingh, Jaywant, Ehrenberg, Andrew and Goodhardt, Gerald (2008) Measuring customer loyalty to product variants. International Journal of Market Research, 50(4), pp. 513-532. ISSN (print) 1470-7853 |
