Article

Collins, Alan, Hand, Chris and Snell, Martin C. (2002) What makes a blockbuster? Economic analysis of film success in the United Kingdom. Managerial and Decision Economics, 23(6), pp. 343-354. ISSN (print) 0143-6570

Gander, Jonathan and Rieple, Alison (2002) Inter–organisational relationships in the worldwide popular recorded music industry. Creativity and Innovation Management, 11(4), pp. 248-254. ISSN (print) 0963-1690

Goller, Susanne, Hogg, Annik and Kalafatis, Stavros P. (2002) A new research agenda for business segmentation. European Journal of Marketing, 36(1/2), pp. 252-271. ISSN (online) 0309-0566

Hand, Chris (2002) The distribution and predictability of cinema admissions. Journal of Cultural Economics, 26(1), pp. 53-64. ISSN (print) 0885-2545

Kalafatis, Stavros P. (2002) Buyer-seller relationships along channels of distribution. Industrial Marketing Management, 31(3), pp. 215-228. ISSN (print) 0019-8501

Kennedy, Rachel and Singh, Jaywant (2002) A case for replication: fitting product variants data to the Dirichlet model. Asia Pacific Advances in Consumer Research, 5, pp. 374-378. ISSN (print) 0098-9258

Lowe, Sid (2002) The cultural shadows of cross cultural research: images of culture. Culture and Organization, 8(1), pp. 21-34. ISSN (print) 1475-9551

Matthews, Robin (2002) Competition archetypes and creative imagination. Journal of Organizational Change Management, 15(5), pp. 461-476. ISSN (online) 0953-4814

Rettie, Ruth (2002) Net generation culture. Journal of Electronic Commerce Research, 3(4), pp. 254-264. ISSN (online) 1526-6133

Rettie, Ruth, Hilliar, Simon and Alpert, Frank (2002) Pioneer brand advantage with UK consumers. European Journal of Marketing, 36(7/8), pp. 895-911. ISSN (online) 0309-0566

Stokes, David, Ali Syed, Sameera and Lomax, Wendy (2002) Shaping up word of mouth marketing strategy: the case of an independent health club. Journal of Research in Marketing & Entrepreneurship, 4(2), pp. 119-133. ISSN (online) 1471-521X

Stokes, David and Lomax, Wendy (2002) Taking control of word of mouth marketing: the case of an entrepreneurial hotelier. Journal of Small Business and Enterprise Development, 9(4), pp. 349-357. ISSN (online) 1462-6004

Book Section

Stone, Merlin, Foss, Bryan, Woodcock, Neil, Starkey, Michael, Mullaly, John, Machtynger, Liz, Harvey, Rich and Scheld, Brian (2002) Implementing CRM. In: Foss, Bryan and Stone, Merlin, (eds.) CRM in financial services : a practical guide to making customer relationship marketing work. London, U.K. : Kogan Page. pp. 527-555. ISBN 9780749436964

Conference or Workshop Item

Kottaridi, Constantina, Filippaios, Fragkiskos and Papanastassiou, Marina (2002) Investigating the growing attractiveness of the EU candidate countries of Central and Eastern Europe to foreign investors. In: 28th European International Business Academy (EIBA) Annual Conference: Regional Integration, Agglomeration and International Business; 8-10 Dec 2002, Athens, Greece.

Lomax, Wendy, Rettie, Ruth, Murtagh, John and Mador, Martha (2002) Personality and internet usage: too shy to surf? In: 31st European Marketing Academy (EMAC) Annual Conference 2002: Marketing in a Changing World: Scope, Opportunities and Challenges; 28 - 31 May 2002, Braga, Portugal.

Rettie, Ruth and Mojsa, Magdalena (2002) Attitudes to internet advertising: a cross cultural comparison. In: British Academy of Management Annual Conference; 9-11 September 2002, London, United Kingdom.

Rettie, Ruth, Grandcolas, Ursula and Payne, Verity (2002) Email marketing: permission to pester. In: Academy of Marketing (AM) Annual Conference 2002: The Marketing Landscape: Signs for the Future; 2-5 Jul 2002, Nottingham, U.K.. ISBN 0853581142

Rettie, Ruth (2002) Email marketing: success factors. In: The Eighth Australian World Wide Web Conference; 6-10 July 2002, Queensland, Australia. (Aus Web 2002) ISBN 9781863844536

Rettie, Ruth (2002) Email, text or ICQ? Just call me. In: Customer Research Academy Workshop Series (CRAWS); 10-12 Apr 2002, Manchester, U.K. (Unpublished)

Rodgers, Shelly, Rettie, Ruth and Alpert, Frank (2002) International similarities and differences in web use motivation in the US, England and Australia: a cross-cultural replication of the web motivation inventory developed in the US. In: Hawaii International Conference on Social Sciences; Honolulu, Hawaii, U.S., 11-15 Jun 2002. (Unpublished)

Springdal, Kent (2002) Opening the black box of privatisation: an institutional framework to study the process of privatisation. In: British Academy of Management (BAM) Conference 2002: Fast-Tracking Performance Through Partnerships; 9-11 Sep 2002, London, U.K..

Springdal, Kent (2002) Privatisation of the IT sector in Sweden. In: 29th Annual Conference of the UK Chapter, Academy of International Business (AIM): International Business in the Global Knowledge Economy Economic Growth: Competition, Cooperation, Resistance; 12-13 Apr 2002, Preston, U.K..

Monograph

Lomax, Wendy, Mador, Martha and Fitzhenry, Angelo (2002) Corporate rebranding: learning from experience. (Other) Kingston upon Thames, U.K. : Kingston Business School, Kingston University. 14 p. ISBN 1872058280