A classification model based on goal programming with non-standard preference functions with application to the prediction of cinema-going behaviour

Jones, D.F. , Collins, A. and Hand, C. (2007) A classification model based on goal programming with non-standard preference functions with application to the prediction of cinema-going behaviour. European Journal of Operational Research, 117(1), pp. 515-524. ISSN (online) 0377-2217

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Official URL: http://dx.doi.org/doi:10.1016/j.ejor.2005.11.014


Item Type:Article
Uncontrolled Keywords:data mining, pattern classification, goal programming, non-standard preference functions, cinema going
Research Area:Business and management studies
Faculty, School or Research Centre:Faculty of Business and Law
ID Code:1109
Deposited By:Anna Englund
Deposited On:31 May 2007
Last Modified:17 Nov 2008 17:21

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