Items where Faculty is "Kingston Business School > Department of Strategy, Marketing and Innovation"
Jump to: K Number of items: 2. KKeramati, Abbas, Mehrabi, Hamed, Mojir, Navid and Mousakhani, Mohammad (2009) Customer relationship management and performance, a resource-based view of Iranian internet service industry. International Journal of Electronic Customer Relationship Management, 3(2), pp. 103-120. ISSN (print) 1750-0664 Keramati, Abbas, Mojir, Navid and Mehrabi, Hamed (2009) Prioritizing investment in CRM resources to improve performance : an empirical investigation. In: International Conference on Information Management and Engineering; 03 - 05 Apr 2009, Kuala Lumpur, Malaysia. |
