Jensen, Barbara (2021) How to improve consumer contribution to the CSR agenda? Utilising the example of CO2 emission reduction in the dairy industry. (PhD thesis), Kingston University, .

Jensen, Barbara and Annan-Diab, Fatima (2018) Exploring perceptions of customer value : the role of corporate social responsibility initiatives in the European telecommunications industry. European Business Review, 30(3), pp. 246-271. ISSN (print) 0955-534X

Annan-Diab, Fatima and Jensen, Barbara (2017) Customer value perception : understanding customer response to company’s CSR initiatives. In: Aluchna, Maria and Idowu, Samuel O., (eds.) The dynamics of corporate social responsibility : a critical approach to theory and practice. Springer International Publishing. pp. 53-70. (CSR, Sustainability, Ethics & Governance) ISSN (print) 2196-7075 ISBN 9783319390888

Jensen, Barbara, Annan-Diab, Fatima and Pitsakis, Konstantinos (2015) How to add value by implementing corporate social responsibility into business strategy? In: European Academy of Management (EURAM) Annual Conference 2015: Uncertainty is a Great Opportunity; 17-20 Jun 2015, Warsaw, Poland. (Unpublished)

Annan-Diab, Fatima, Jensen, Barbara and Seppala, Nina (2015) Enhancement of customer value : the role of corporate social responsibility initiatives in the European telecommunications industry. In: 42nd Annual Conference of the Academy of International Business UK & Ireland Chapter (AIB-UKI); 16-18 Apr 2015, Manchester, U.K.. (Unpublished)