Revitalizing sustainable reshoring brands : understanding the customer perspective on the roles of motivation attributions and the institutionalization process

Yuan, Ruizhi, Luo, Jun, Liu, Martin J., Sivarajah, Uthayasankar and Yannopoulou, Natalia (2024) Revitalizing sustainable reshoring brands : understanding the customer perspective on the roles of motivation attributions and the institutionalization process. British Journal of Management, 35(2), pp. 893-913. ISSN (print) 1045-3172

Official URL: https://doi.org/10.1111/1467-8551.12743

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