Academic research into marketing : many publications, but little impact?

Hughes, Tim, Stone, Merlin, Aravopoulou, Eleni, Tiu Wright, Len and Machtynger, Liz (2018) Academic research into marketing : many publications, but little impact? Cogent Business & Management, 5, p. 1516108. ISSN (online) 2331-1975

Actions (Repository Editors)

Item Control Page Item Control Page