Personality as a driver of consumer fair trade engagement and ethically-minded behavior

Kutaula, Smirti, Gillani, Alvina, Leonidou, Leonidas C. and Christodoulides, Paul (2019) Personality as a driver of consumer fair trade engagement and ethically-minded behavior. In: 2019 Academy of Management (AOM) Annual Meeting : Understanding the Inclusive Organization; 09 - 13 Aug 2019, Boston, U.S.. (Unpublished)

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