Customer needs, managerial cognition, and the decline of leading firms

Vecchiato, Riccardo (2011) Customer needs, managerial cognition, and the decline of leading firms. In: 31st Strategic Management Society (SMS) Annual International Conference: Strategies for a Multi-Polar World: National Institutions And Global Competition; 06 -09 Nov 2011, Miami, U.S.. (Unpublished)

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