McCalla, Rachel, Ezingeard, Jean-Noel and Money, Kevin (2003) A behavioural approach to CRM systems evaluation. Electronic Journal of Information Systems Evaluation, 6(2), pp. 145-154. ISSN (online) 1566-6379

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Official URL:	http://www.ejise.com/volume6-issue2/issue2-art16-a...
Item Type:	Article
Uncontrolled Keywords:	CRM, IT evaluation, behaviours, emotions, technology acceptance, conceptual framework
Research Area:	Research Areas > Business and management studies
Faculty, School or Research Centre:	Faculty of Business and Law (until 2017)
Date Deposited:	29 Jul 2008
Last Modified:	06 Oct 2020 13:22
URI:	https://eprints.kingston.ac.uk/id/eprint/3230

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