East, Robert, Gendall, Philip, Hammond, Kathy and Lomax, Wendy (2005) Consumer loyalty, singular, additive or interactive? Australasian Marketing Journal, 13(2), pp. 10-26. ISSN (online) 1441-3582
Official URL: http://www.anzmac.org:8081/www/amj132east.pdf
Actions (Repository Editors)
Item Control Page |