Genus, Audley (2004) Understanding inertia: developing a multi-disciplinary perspective? In: Ghobadian, Abby , O'Regan, Nicholas , Gallear, David and Viney, Howard, (eds.) Strategy and performance: achieving competitive advantage in the global marketplace. Basingstoke, U.K. : Palgrave Macmillan. pp. 203-220. ISBN 9781403916181

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