An empirical study of purchase behaviour on social platforms : the role of risk, beliefs and characteristics

Benson, Vladlena, Ezingeard, Jean-Noel and Hand, Chris (2019) An empirical study of purchase behaviour on social platforms : the role of risk, beliefs and characteristics. Information Technology & People, 32(4), pp. 876-896. ISSN (print) 0959-3845

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Item Type: Article
Research Area: Business and management studies
Faculty, School or Research Centre: Kingston Business School
Kingston Business School > Department of Strategy, Marketing and Innovation
Depositing User: Katrina Clifford
Date Deposited: 19 Oct 2018 10:29
Last Modified: 08 Nov 2019 09:47
DOI: https://doi.org/10.1108/ITP-08-2017-0267
URI: http://eprints.kingston.ac.uk/id/eprint/41861

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