How the internet is changing traditional marketing

Rettie, Ruth (2003) How the internet is changing traditional marketing. (Other) Kingston upon Thames, U.K. : Kingston Business School, Kingston University. 13 p.

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Item Type:Monograph (Other)
Additional Information:Kingston Business School Occasional Paper No. 53
Research Area:Business and management studies
Faculty, School or Research Centre:Faculty of Business and Law
Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship)
ID Code:6351
Deposited By:Katrina Sked
Deposited On:22 Oct 2009 11:34
Last Modified:03 Dec 2009 10:18

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