Advertisement style and the recruitment of charity volunteers

Bennett, Roger and Kottasz, Rita (2001) Advertisement style and the recruitment of charity volunteers. Journal of Nonprofit & Public Sector Marketing, 8(2), pp. 45-63. ISSN (print) 1049-5142

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Item Type: Article
Research Area: Business and management studies
Faculty, School or Research Centre: Faculty of Business and Law
Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)
Depositing User: Anna Englund
Date Deposited: 20 Mar 2017 12:15
Last Modified: 20 Mar 2017 12:15
URI: http://eprints.kingston.ac.uk/id/eprint/37805

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