Loyalty to product variants

Singh, Jaywant (2010) Loyalty to product variants. Saarbrucken, Germany : LAP Lambert Academic Publishing. 244p. ISBN 9783838346465

Item Type:	Book
Research Area:	Research Areas > Business and management studies
Faculty, School or Research Centre:	Faculty of Business and Law (until 2017) Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)
Date Deposited:	14 Feb 2011 14:47
Last Modified:	06 Oct 2020 14:02
URI:	https://eprints.kingston.ac.uk/id/eprint/18256

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