Items where Faculty is "Kingston Business School > Department of Strategy, Marketing and Innovation" - Kingston University Research Repository

Items where Faculty is "Kingston Business School > Department of Strategy, Marketing and Innovation"

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Number of items: 2.

M

Malhotra, Neeru and Mukherjee, Avinandan (2003) Analysing the commitment – service quality relationship : a comparative study of retail banking call centres and branches. Journal of Marketing Management, 19(9-10), pp. 941-971. ISSN (print) 0267-257X

Malhotra, Neeru and Mukherjee, Avinandan (2003) Do organisational commitment and job satisfaction influence service quality of the customer-contact employees in banking call centres? In: Academy of Marketing Conference 2003 : Marketing: a history of the next decade; 08-10 Jul 2003, Birmingham, U.K..

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