Items where Faculty is "Faculty of Business and Law (until 2017) > Kingston Business School (Department of Management) (from August 2013)"
Jump to: Conference or Workshop Item Number of items: 1. Conference or Workshop ItemKudret, Selin (2011) Revisiting the conceptualisation of the employer brand phenomenon: the brand equity approach. In: 7th Global Brand Conference of the Academy of Marketing (AM) Brand, Corporate Identity and Reputation SIG: Brand, Identity and Reputation: Exploring, Creating New Realities and Fresh Perspectives on Multi-Sensory Experiences; 05-07 Apr 2011, Oxford, U.K.. (Unpublished) |
