Understanding how peripheral cues influence the e-satisfaction-e-loyalty link in the emerging market context : a multilevel analysis

Malhotra, Neeru, Sahadev, Sunil, Leeflang, Peter and Purani, Keyoor (2019) Understanding how peripheral cues influence the e-satisfaction-e-loyalty link in the emerging market context : a multilevel analysis. In: Academy of Marketing Conference 2019 : When you tire of marketing you tire of life; 02-04 Jul 2019, London, U.K.. (Unpublished)

Actions (Repository Editors)

Item Control Page Item Control Page