Unsung heroes : using counter-story to increase belonging. Exploring the potential of posters to contribute to institutional habitus.

Akhtar, Farrukh (2018) Unsung heroes : using counter-story to increase belonging. Exploring the potential of posters to contribute to institutional habitus. In: International Journal of Arts and Sciences (IJAS) : Annual Multidisiplinary Conference in Florence; 26-29 Jun 2018, Florence, Italy. (Unpublished)

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Abstract

Posters have been used for hundreds of years by those in authority (from nations to large corporate organisations) to define and propagate cultural norms. Despite this, there is little evidence of their effectiveness in creating a sense of belonging. This presentation explores the possibilities of using posters as a means of providing counter-story to and thereby increasing a sense of belonging to an institution. The presenter will be showing a range of posters compiled, designed and exhibited from 2012 - 2018

Item Type: Conference or Workshop Item (Paper)
Event Title: International Journal of Arts and Sciences (IJAS) : Annual Multidisiplinary Conference in Florence
Organising Body: International Journal of Arts and Sciences
Research Area: Sociology
Faculty, School or Research Centre: Faculty of Health, Social Care and Education
Faculty of Health, Social Care and Education > School of Allied Health, Midwifery and Social Care
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Depositing User: Farrukh Akhtar
Date Deposited: 29 Apr 2019 09:42
Last Modified: 29 Apr 2019 09:42
URI: http://eprints.kingston.ac.uk/id/eprint/43202

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