Kalafatis, Stavros P., Tsogas, Markos H. and Blankson, Charles (2000) Positioning strategies in business markets. Journal of Business & Industrial Marketing, 15(6), pp. 416-437. ISSN (print) 0885-8624
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Official URL: http://dx.doi.org/10.1108/08858620010349501
| Item Type: | Article |
|---|---|
| Research Area: | Business and management studies |
| Faculty, School or Research Centre: | Faculty of Business and Law (until 2017) Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013) |
| Depositing User: | Kim Forbes |
| Date Deposited: | 10 Nov 2008 |
| Last Modified: | 25 Sep 2017 09:18 |
| DOI: | https://doi.org/10.1108/08858620010349501 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/3423 |
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