Marketing downloads: a comparison of two assessment methods

Wason, Hilary and Charlton, Nathalie (2015) Marketing downloads: a comparison of two assessment methods. In: Festival of Learning 2015; 12-16 Jan 2015, Kingston Upon Thames, U.K.. (Unpublished)

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Item Type: Conference or Workshop Item (Lecture)
Event Title: Festival of Learning 2015
Organising Body: Centre for Higher Education Research and Practice: Kingston University
Research Area: Education
Faculty, School or Research Centre: Faculty of Business and Law (until 2017)
Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Innovation) (from August 2013)
Depositing User: Hilary Wason
Date Deposited: 02 Nov 2015 11:29
Last Modified: 02 Nov 2015 12:39
URI: http://eprints.kingston.ac.uk/id/eprint/32568

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