Internal party political relationship marketing: encouraging activism amongst local party members

Pettitt, Robin (2012) Internal party political relationship marketing: encouraging activism amongst local party members. In: Lees-Marshment, Jennifer, (ed.) Routledge Handbook of Political Marketing. Oxford, U.K. : Routledge. pp. 137-150. ISBN 9780415579933

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Item Type: Book Section
Physical Location: This item is held in stock at Kingston University Library
Research Area: Politics and international studies
Faculty, School or Research Centre: Faculty of Arts and Social Sciences (until 2017) > School of Economics, History and Politics (from November 2012)
Depositing User: Robin Pettitt
Date Deposited: 26 Jan 2015 10:59
Last Modified: 26 Jan 2015 10:59
URI: http://eprints.kingston.ac.uk/id/eprint/29910

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