Effective implementation of a marketing communications strategy for kerbside recycling: a case study from Rushcliffe, UK

Mee, Nicky, Clewes, Debbie, Phillips, Paul S. and Read, Adam D. (2004) Effective implementation of a marketing communications strategy for kerbside recycling: a case study from Rushcliffe, UK. Resources, Conservation and Recycling, 42(1), pp. 1-26. ISSN (online) 0921-3449

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