Kalafatis, S.P. and Tsogas, M.H. (1994) Impact of the inclusion of an article as an incentive in industrial mail surveys. Industrial Marketing Management, 23(2), pp. 137-143. ISSN (print) 0019-8501
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Official URL: http://dx.doi.org/10.1016/0019-8501(94)90015-9
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | survey response rate, questionnaires, speed |
| Research Area: | Psychology Business and management studies |
| Faculty, School or Research Centre: | Faculty of Business and Law (until 2017) Faculty of Business and Law (until 2017) > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013) |
| Depositing User: | Automatic Import Agent |
| Date Deposited: | 16 Feb 2011 15:41 |
| Last Modified: | 25 Sep 2017 09:28 |
| DOI: | https://doi.org/10.1016/0019-8501(94)90015-9 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/14490 |
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