Re-assessing strategic motives of retail internationalisation: the case of the People's Republic of China

Au-Yeung, Amelia Yuen Shan (2004) Re-assessing strategic motives of retail internationalisation: the case of the People's Republic of China. Journal for International Business and Entrepreneurship Development, 2(1), pp. 63-70. ISSN (print) 1549-9324

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Item Type: Article
Uncontrolled Keywords: retail internationalisation, China, fast moving consumer goods, foreign direct investment, FDI, retail globalisation, business strategy, international business
Research Area: Business and management studies
Faculty, School or Research Centre: Faculty of Business and Law
Faculty of Business and Law > Asia Business Research Centre
Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)
Depositing User: Anna Englund
Date Deposited: 11 May 2007
Last Modified: 07 Dec 2009 15:47
URI: http://eprints.kingston.ac.uk/id/eprint/819

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