Email marketing: permission to pester

Rettie, Ruth, Grandcolas, Ursula and Payne, Verity (2002) Email marketing: permission to pester. In: Academy of Marketing (AM) Annual Conference 2002: The Marketing Landscape: Signs for the Future ; 2-5 Jul 2002, Nottingham, U.K.. ISBN 0853581142

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Item Type: Conference or Workshop Item (Paper)
Event Title: Academy of Marketing (AM) Annual Conference 2002: The Marketing Landscape: Signs for the Future
Additional Information: Also listed as an occasional paper: Grandcolas, Ursula , Rettie, Ruth and Payne, Verity (2003) Email marketing: permission to pester. (Other) Kingston upon Thames, U.K. : Kingston Business School, Kingston University.
Research Area: Business and management studies
Faculty, School or Research Centre: Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) (until July 2013)
Faculty of Business and Law
Depositing User: Anna Englund
Date Deposited: 18 Dec 2009 11:07
Last Modified: 18 Dec 2009 11:07
URI: http://eprints.kingston.ac.uk/id/eprint/6871

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