Lomax, Wendy, Mador, Martha and Fitzhenry, Angelo (2002) Corporate rebranding: learning from experience. (Other) Kingston upon Thames, U.K. : Kingston Business School, Kingston University. 14 p. ISBN 1872058280
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| Item Type: | Monograph (Other) |
|---|---|
| Additional Information: | Kingston Business School Occasional Paper No. 48 |
| Physical Location: | This book is held in stock at Kingston University Library |
| Research Area: | Business and management studies |
| Faculty, School or Research Centre: | Faculty of Business and Law Services and Administration Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) |
| Depositing User: | Katrina Clifford |
| Date Deposited: | 22 Oct 2009 10:55 |
| Last Modified: | 16 Jul 2012 21:48 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/6396 |
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