Johnson, Helen (2002) The marketing orientation in higher education: the perspectives of academics about its impact on their role. In: Williams, Gareth, (ed.) The enterprising university: reform, excellence and equity. Buckingham, U.K. : SRHE and Open University Press. pp. 142-153. ISBN 0335210724
Full text not available from this archive.| Item Type: | Book Section |
|---|---|
| Research Area: | Education |
| Faculty, School or Research Centre: | Faculty of Arts and Social Sciences > School of Education (until January 2013) |
| Depositing User: | Helen Woolfries |
| Date Deposited: | 05 Aug 2009 11:12 |
| Last Modified: | 05 Aug 2009 11:12 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/6150 |
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