White, A., Lomax, W. and Todd, S. (2000) The boundaries of the Diana brand: consumers' evaluations of potential extensions. Journal of Brand Management, 7(3), pp. 185-196. ISSN (print) 1350-231X
Full text not available from this archive.| Item Type: | Article |
|---|---|
| Research Area: | Business and management studies |
| Faculty, School or Research Centre: | Faculty of Business and Law Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) |
| Depositing User: | Kim Forbes |
| Date Deposited: | 18 Sep 2008 |
| Last Modified: | 03 Dec 2009 11:09 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/3434 |
Actions (Repository Editors)
 |
Item Control Page |