Do strategic marketing and social capital really matter in regional clusters? Lessons from an emerging economy of Latin America

Felzensztein, Christian, Brodt, Susan E. and Gimmon, Eli (2014) Do strategic marketing and social capital really matter in regional clusters? Lessons from an emerging economy of Latin America. Journal of Business Research, 67(4), pp. 498-507. ISSN (print) 0148-2963

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Item Type: Article
Research Area: Business and management studies
Faculty, School or Research Centre: Faculty of Business and Law
Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Innovation) (from August 2013)
Faculty of Business and Law > Small Business Research Centre
Depositing User: Catherine Deere
Date Deposited: 15 Oct 2015 08:56
Last Modified: 15 Oct 2015 08:56
URI: http://eprints.kingston.ac.uk/id/eprint/32710

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