Singh, Jaywant, Dall'Olmo Riley, Francesca, Hand, Christopher and Maeda, Mari (2012) Measuring brand choice in older customer segment in Japan. International Journal of Market Research, 54(3), pp. 347-368. ISSN (print) 1470-7853
Full text not available from this archive.| Item Type: | Article |
|---|---|
| Research Area: | Asian studies Business and management studies |
| Faculty, School or Research Centre: | Faculty of Business and Law Faculty of Business and Law > Kingston Business School (Strategy, Marketing and Entrepreneurship) |
| Related URLs: | |
| Depositing User: | Jaywant Singh |
| Date Deposited: | 14 Nov 2011 17:56 |
| Last Modified: | 24 May 2012 11:03 |
| URI: | http://eprints.kingston.ac.uk/id/eprint/21550 |
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